Trade-marketing spread across tools with no traceability
Campaigns lived in spreadsheets, evidence in chat threads, and stock in nobody's hands. Reconciling what was produced, shipped, installed, and still standing was slow and unreliable.
Retail & ERP · Trade Marketing
A multi-tenant ERP for trade marketing, from campaign to evidence.
Trazia is a Develone-built platform that runs the full trade-marketing cycle — campaigns, warehouse, transport, field execution, and reporting — across the web and a mobile app, with end-to-end traceability of every POP asset in every store.
Delivery Logic
How Develone frames the business outcome.
One platform covering the full cycle, web plus mobile
A multi-tenant ERP where campaigns, warehouse, transport, and field execution share one data model. A kardex makes inventory and stock self-derive; the mobile app captures georeferenced, photo-backed evidence per store.
Real-time visibility and auditable proof of execution
Managers see coverage, compliance, service level, and inventory value live. Original evidence photos stay preserved per campaign and store, ready to audit — no more lost proof or stock mismatches.
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