Develone CRM — Unified AI-Powered CRM
Develone CRM is the platform Develone designed, built and runs in-house to consolidate the whole revenue cycle in one layer: capture, contacts, opportunities, communication and marketing. It grows from the leads that arrive through the site into email, campaigns, content and automation on a single database.
Purpose
Unify sales, marketing and communication on one contact record, removing scattered tools and disconnected data, with AI built in for the repetitive work.
Key modules
- Leads, contacts, companies and deals with pipeline, owner and segmentation.
- Integrated email with templates and per-user signatures.
- Multi-account WhatsApp Business: messaging, groups and campaigns.
- Segments and import of lists with deduplication.
- Prospect generation by area and sector, enriched with public company data (sector, web, socials, rating) to feed the pipeline.
- Landing builder and Newsroom/Insights publishable to the site.
- Unified marketing analytics (GA4 / LinkedIn / Meta).
- Users and RBAC with profiles, audit and enforced 2FA.
- Next-action / follow-up engine with reminders and automatic triggers.
AI integration (TITO)
- Drafts and proposes marketing content from the Knowledge Base.
- Qualifies leads and suggests the next action.
- Conversational entry point for onboarding and discovery.
Stack
Next.js (App Router) · Node.js/Express · PostgreSQL · Apache + PM2 · GA4/Meta/LinkedIn/WhatsApp/Google Calendar integrations.
Differentiators
One database for the whole cycle, AI built in, omnichannel communication and marketing performance read against the same contacts sales works.